Design-partner cohort
Twelve teams, weekly review, guided setup, and one shared success measure.
- Learning
- High
- Support load
- Bounded
- Public momentum
- Delayed 3 weeks
Decision brief 04
Market launch / recommendation
A focused six-week cohort gives the team enough real usage to harden onboarding without delaying the public story.
Approve the design-partner launch and hold the public waitlist until the cohort completes week three.
Approve / ReviseThe product clears the core workflow, but setup still depends on three manual interventions. Broad acquisition would create support load before we know which intervention matters.
Confirm twelve partners, goals, current workflow, and success measures.
Record setup friction, time to outcome, and every manual intervention.
Open the waitlist if ten teams reach the success event without founder support.